Introduction

AppearIn AI is the operating system for improving how your brand appears across ChatGPT, Gemini, Perplexity, Google AI Mode, and Google AI Overviews. It unifies discovery intelligence, diagnosis, execution, and post-ship lift measurement in one continuous workflow.

People increasingly ask an AI assistant instead of typing a query into a search box. The assistant writes one answer and names a few brands. If your brand is not in that answer, the customer never sees you, there is no second page to scroll to. AppearIn AI finds why you are missing or misrepresented, prioritizes the site fixes and content opportunities most likely to help, and measures the result.

What you can do

How it works, in one paragraph

You create a project for a brand and give it a set of prompts, the kinds of questions your customers ask an AI assistant. AppearIn AI captures an initial snapshot or reruns those prompts weekly, depending on your plan. It reads the answers and records whether your brand was mentioned, how it was described, which sources were cited, and how you ranked against competitors. Those signals roll up into organic Share of Voice, mention and citation rates, AI engine breakdowns, and trends you can act on.

New to AI visibility?

If terms like GEO, AEO, and answer engines are new, start with the plain-language primer: What is GEO & AEO? Then come back here for the product specifics.

Start here

These docs follow the path most people take. If you are just getting set up, begin with the quickstart. If you want to understand what a number means, jump to Core concepts.

Getting help

Can't find what you need? Email sales@appearin.ai and we'll point you in the right direction.